M.A.D. Articles
Healing Through Hunting
Originally published in Purple Heart Magazine.
Pages 27-29
The last three decades have seen thousands of American service members severely injured as they selflessly sacrificed for their country. Limbs lost to IEDs, and posttraumatic stress disorder (PTSD) are just a few ways that war tears apart the lives of veterans and their families. Fortunately, many organizations stand ready to help them. They all share the same goal: to help the veteran heal through various treatments and methods. One unique non-profit uses the therapeutic value of the outdoors to heal wounds both seen and unseen: Make A Difference Outdoors.

“Make A Difference Outdoors (also known as M.A.D. Outdoors) was founded thirteen years ago by a group of friends who love the outdoors and wanted to give back to veterans,” said co-founder Jerry Dunlap.“Everything we do for our veterans and their kids comes from the heart. We believe a man stands tallest when he stoops to help others.”
Their mission statement is to provide rewarding outdoor experiences for veterans and disabled veterans, honoring their sacrifices to the nation and strengthening the bonds of camaraderie and trust. They also serve children with special needs, helping them improve their body, mind, and character through inclusive outdoor skills development.
“We pride ourselves on providing a wide variety of outdoor adventures such as deep-sea fishing, trap shoots, hog and duck hunts, and kid fishing,” Jerry explains. “We even run big game hunts for bear, elk, and pronghorn.. Nobody at M.A.D. collects a paycheck – we’re all volunteers who simply want to give back to those who have given so much.”
These trips span the width of the country but the continent, as Montana, Washington, Oregon, New Mexico, Wyoming, and Manitoba have all hosted M.A.D. events. One event that’s especially meaningful to M.A.D. leadership is their Kid Fishing Day.“For 10 consecutive weekends in a row, we hosted kids of veterans and special needs kids at our Trout Pond,” Jerry said. “We served nearly 250 youth and more than 130veterans. Most of these kids have disabilities or are without parents. They play, eat, fish, and get to be ‘free’ for a day. I simply can’t explain the size of their smiles.”


About the Author:
Lieutenant Colonel (Ret) Steve Osterholzer served 23 years on active duty as an Army Aviation and Public Affairs Officer. He’s the author of two books on wilderness and has been published in more than 20 magazines. To learn more about Steve, please visit

By Steve Osterholzer,
Lieutenant Colonel
(Ret.), U.S. Army
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